Brand You Personal Branding
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Brand You Personal Branding
The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract...
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479 എപ്പിസോഡുകൾ![[#04] The Delete-and-Replace Method: How I Rewrote the Stories Running My Life (and Business)](https://ml.podbbang.net/images/no_thumb.png)
[#04] The Delete-and-Replace Method: How I Rewrote the Stories Running My Life (and Business)
Read this episode: mikekim.com/delete-and-replace
Watch on YouTube here »
Most of us carry stories we didn't consciously choose. Growth us...
[#03] The IP Empire - My "Antifragile" Strategy for Multiplying Markets (Without Starting Over)
Read this post: mikekim.com/ip-empire
Watch on YouTube here »
If your business depends on one market, one trending topic, or one lucky bre...
[#02] Three Mental Models That Help Me Make Better, Faster Decisions (and Live a Fuller Life)
It's common to agonize over decisions, but a few years ago I realized I was asking the wrong question entirely. Instead of "Did I make the right decis...
473 - The Newsletter-First Strategy That's Changing How I Build My Brand
I got sick this past week and it made me realize something important about my content strategy - I've been spreading myself way too thin.
Someti...
472 - Personal Brands - Learn from this Morgan Stanley COO's Wardrobe Wake-Up Call (with May Busch)
What happens when a hardworking analyst who gets mistaken for a flight attendant discovers she needs more than excellent work to climb the corporate l...
471 - How Two Authors Wrote One Book: An Inside Look at Co-Authoring with Andy Storch
In this conversation, I team up with my friend Andy Storch to share the behind-the-scenes story of our new book Own Your Brand, Own Your Career.
...
470 - How Writing a Book Took a Hall of Fame Coach Beyond the Field with Dr. Barry Davis
In this conversation, I sit down with Dr. Barry Davis, a collegiate Hall of Fame baseball coach and author of Old Dog, New Tricks: The Power of Leadin...
469 - A Behind-the-Scenes Look at the Process of Writing a Book with My Client, Marissa Nehlsen
I sit down with author Marissa Nehlsen to share how we helped her bring her first book, Live Life Rich, to life. You'll learn how the book was conceiv...
468 - Rick Rubin, Johnny Cash, and the Secret Power of Taste in a Post-AI World
As AI continues to change how we work, I’ve been paying close attention to the one thing it can’t replicate: taste. In this conversation, I share why...
467 - The Coming Authenticity Premium - Why Your Voice Is Now Your Most Valuable Asset
Content alone won’t set you apart anymore. AI can create more words, images, and videos than you could in a lifetime—but it can’t replicate your voice...
466 - The Secrets and Stories I've Kept Hidden for a Decade - Til Eugene Choi Got Me Talking
When my friend Eugene Choi dropped by my place last week, we had one of the rawest conversations I’ve ever had about my business. For the first time,...
465 - Starting Over After Losing the Life You Imagined (I'm Back)
As solopreneurs, so much of what we build is deeply personal. Our businesses are often born from the gaps in our own stories.
In this solo episo...
464 - How I Reconciled My Relationship with My Father, My Past, My Pain
Watch this talk on YouTube »
Entrepreneurs and high achievers like to talk a lot about how to rewrite their life story, especially in the contex...
A personal update...
There's been a lot going on lately, so I thought I'd pop in and give you an update. Sorry I've been missing my podcasts...
463 - Persuasion for One-Person Brands - Lessons from Fortune 500 Insider Ellin Sidell
If you’re a solopreneur, you already wear every hat: marketing, sales, content, client delivery. But there’s one skill that ties it all together –– pe...
462 - Rich Relationships - How to Create a Million-Dollar Network for Your Business with Selena Soo
Want to build a network that actually works for you — without faking extroversion or burning out?
Today, Selena Soo joins me to talk about what...
461 - Why Being Nice is Keeping Your Clients from their Best Results with Jay Ferrugia
Jay Ferrugia has spent over 25 years transforming lives through strength — but not just in the gym. In this episode, we dive into the mindset, discipl...
460 - Think Like a Millionaire - Heidi DeCoux’s Top 6 Money + Mindset Shifts
Heidi DeCoux is an entrepreneur, tech innovator, and financial literacy advocate. Heidi has successfully built and scaled four businesses with 50%+ pr...
459 - If You're a Coach Scared of AI, Listen to This (2025)
🧰 Get my book, You Are the Brand: https://amzn.to/40Ntc2O
If you're a coach worried that AI is replacing human connection or will steal your cl...
458 - The Harsh Truth About AI Taking Over Coaching Industry
AI isn’t coming — it’s already here, reshaping the coaching, consulting, and expert industry at a speed that’s catching many off guard. In this episod...
457 - 5 Big Mistakes When Trying to Monetize with a Small Audience
Turning your expertise into real income doesn’t require a massive audience—yet so many people get stuck believing they need one. In this episode, I br...
456 - 92% of Solopreneurs We Surveyed Said This… And It Explains Why They're Stuck
Robby Fowler is back to join me on the show and we've got some interesting insights to share. During a recent launch, we surveyed solopreneurs—coaches...
455: Behind-the-Scenes of My Private Talk in Uganda - The Power of Asking Better Questions
In this episode, I’m bringing you a rare, behind-the-scenes leadership talk I gave for Ugandan Water Project, covering life transitions, unlearning ol...
454: Why I Went to Uganda and What it Revealed About My Business and Life
What happens when you step outside your comfort zone and immerse yourself in something bigger than yourself? Fresh from a great trip to Uganda, I’m gr...
453: Why successful people feel empty after achieving their goals with James Beng Lee
Today I talk with James Beng Lee to rethink success. Whether it’s hitting a financial goal, publishing books, or building a business, many people reac...
452: Never-before-told personal stories that shaped my life as a bestselling author
In this episode, my friend Nick Cavuoto flips the script and puts me in the hot seat. We cover everything from my childhood dreams of becoming a comic...
451: Building a Unicorn Team to Make Big Things Happen with Jen Kem
If you’ve ever felt stuck doing everything yourself, this episode is for you. In this episode I sit down with Jen Kem to talk about her new book, Unic...
450: Life Beyond Business - Why I’m Taking a (Hopefully) Life-Changing Trip to Africa
In this episode, I open up about my decision to travel to Uganda—a trip that’s less about adventure and more about reconnecting with what truly matter...
449: The Director’s Cut of My Book: A Fresh Look at 'You Are the Brand'
What if you could breathe new life into your book and connect with readers in a fresh, personal way? In this episode, I share a simple but powerful st...
448: 7 Lessons from a Decade in Full-Time Business for Myself
In this first episode of 2025, I reflect on a decade of being in business full-time (I went full time in August of 2015). This is an honest look at wh...
447: How I Matched My Day Job Income—and Left Corporate Life Behind
If you’re dreaming about leaving your 9-to-5 to build a business, but you’re unsure where to start, I get it. Nearly 10 years ago, I was in your shoes...
446: What Pro Wrestling Taught Me About Breaking the Hustle Cycle
In this episode, we explore the drawbacks of hustle culture and the importance of integrating rest into our lives for sustainability. Through my exper...
445: When the Life You Thought You’d Have Isn’t the Life You End Up With
In today’s episode, I get real about how my life hasn’t turned out the way I expected—and how that’s okay. I’ve spent a lot of time questioning the “s...
444: The Big 5 Every Business Should Prepare For - Death, Disability, Divorce, Disagreement, and Retirement
In this episode, Robby and I explore essential strategies for strengthening both business and personal relationships. We emphasize the importance of p...
443: Atmospheric Re-Entry - A Tiny Hack to Completely Change Your Post-Travel Blues
Travel can be exhilarating, but what happens when the excitement fades, and you're left with the quiet solitude of home? In this episode, we delve int...
442: Why Live Events are the Secret Weapon to Highly Engaged Coaching Programs and Communities
In this episode, Robby and I discuss the art of creating unforgettable live community events. We explore the power of in-person gatherings, highlighti...
441: The Only 3 Ways to Make More Money in Your Personal Brand Business
Listen in to a discussion on maximizing your business's revenue while fostering genuine community connections. This episode explores strategic methods...
440: Post-Mastermind Live Reflection from Effingham - Lessons Earned and Learned
In this episode, I share how our mastermind gatherings have evolved from focusing on content to fostering genuine connections and community. Join Laur...
439: My Simple Hack for Booking More High-Quality Leads at My Conference Booth
In this episode, I discuss strategies that can turn your convention booth into a lead-generating powerhouse. Drawing from my recent experience at JJ V...
438: From Random Emails to Newsletters - Why It Might Be Time to Shift Your Email Marketing
In this episode, Robby and I discuss the art and science behind crafting consistent and engaging newsletters. Robby shares his journey of maintaining...